Situated in the downtown Britomart district in the heart of the city, SO/ Auckland is a luxurious urban hotel. Its avant-garde design blends the essence of the destination with the hotel’s soul. Bursting with local energy and magnificent views, SO/ Auckland sets a new standard for world travellers and locals alike.
To create a soulful hotel experience, SO/ takes the essence of a destination, blends that with a generous dash of playfulness, heaps of audacity, and adds a zesty twist of French joie de vivre. Discover our unique hotel recipe.
Using Auckland’s volcanic origin as inspiration, our hotel rooms are design masterpieces with all the modern...Read more
Enjoy a gastronomical journey with Michelin-starred chef, Marc de Passorio at Harbour Society or be amazed by the...Read more
At SO/ Auckland, all that glitters is gold. Enjoy your moments in the former home of New Zealand’s gold reserve has...Read more
Discover the better you. SO/Auckland brings the latest in urban wellness to the city of sails.
Stay up to date with our SO Happenings and be in the know for all the places you need to be. Don’t miss out on our exclusive events including gastronomic showcases, the best parties in town and a whole host of activities that connect SO/ to the heart of Auckland.
Our indulgent fashion package lets you experience the best of SO/ Auckland and the best of fashion in the city. Includes up to 2...Read more
Renew depleted energy levels and boost your immunity this winter. Invigorating body brushing, gently exfoliates the skin, clearing stagnant lymph...Read more
Take the long lunch to the next level as you Wine, Dine and Spa in the lap of luxury. Stress and tension will melt away with a, 'De-Stress...Read more
The SO was a really great place to stay and was as good as anywhere we have stayed in Auckland. Check in was fine, the lobby is very "curated" and has a bit of artifice but the entry level club room...
Always on the look out for unique and different hotels, we booked the Spa and Dining package (highly recommended if available) at the SO/. Zoe was very helpful prior to arriving on Spa, dining and...
The property is well situated. Service was very friendly. The room was very nice, comfortable with great amenities. However, the outside noise bothered us. Reception was super kind in showing us...
Never seen a breakfast spread to beat this one. All the food was superb. My only criticism was the lack of attention from the waitresses. I was first there this morning and was alone dining for about...
If you are wanting to stay somewhere with a point of difference - So/Auckland is the hotel for you. As soon as you pull up, you are welcomed by efficient friendly staff and given the royal treatment...
Based on 208 user reviewsRead 208 reviews
SO/ Auckland ☆☆☆☆☆
Cnr. Customs Street East & Gore Street
1010 Auckland, New Zealand
Tel: +64 (0)9 379 1860
Fax: +64 (0)9 379 1861